Spring weather is budding, offering warmer temperatures and a need for trans-seasonal styles to lead us chicly into the next season. Enter our new ‘Coco’ collection. Our designers looked to timeless Parisian style lessons, curating a collection of refined wardrobe essentials for a new era. Learn how to bring Coco Chanel’s expert sense into your everyday outfitting.
1. Accessorise Abundantly
Coco said, “The most courageous act is to think for yourself aloud.” She taught us that style is a means of expression and accessories allow us to reinvent our outfits in a million new and exciting ways every day. The woman who has mastered l'art d'accessoiriser has mastered style.
Nos conseils de style (Our style tips): When accessorising, play with different lengths, sizes, and textures. Pair long bold necklaces with stud earrings. The Contrast Rib Cardigan is an elegant base for pearls.
2. Emphasise Your Femininity with Masculine Accents
“I wanted to dress [women] in suits that made them feel at ease but still emphasised femininity.”
Coco fell in love with tweed and menswear while dating the Duke of Westminster. She wanted to bring that same comfort and practicality to womenswear, so she blended it with lighter-weight fabrics for a more delicate appeal. Our take on her iconic beige tweed jacket is made from a
breathable blend of linen and cotton.
Nos Conseils De Style: Style the Fringe Linen Cardigan Over a delicate, feminine blouse like the 3D Floral Cotton Blouse. Pair with matching linen trousers and loafers for a relaxed, sophisticated fit.
3. You Can Never Go Wrong with Black and White
I have said that black has it all. White too. Their beauty is absolute. It is the perfect
harmony.”
Chanel brought the elegance of black to the forefront of women's fashion when she donned her little black dress on the cover of Vogue in 1926. To her, black was essential, sharp, and perfectly complemented white. She often created simplistic, refined effects with trims of black on white or vice versa.
Nos conseils de style: Embody Chanel’s sleek elegance by styling the Contrast Rib Cardigan over the Contrast Rib Tank. Pair with the Bengajean® 7/8th Skinny in black and accessorise with pearls.
4. Pair a Mariniére with Pants
Coco was inspired to create this Chanel staple while on vacation in the French Riviera.
She came across a group of sailors in their blue and white striped shirts and decided to create her own version for her 1917 nautical collection. The style has remained in rotation among French wardrobes ever since.
Nos conseils de style: Tuck the Stripe Boat Neck Tee into the Bengajean® 7/8th Skinny in black and pair it with flats for a chic, understated look.
5. Style a Parisian Tank
Coco Chanel revolutionised womenswear through her search for the ideal balance of beauty and functionality. She was a quintessential French woman in that she believed comfort was paramount and that women should be able to move freely. A Parisian-style crew-neck tank is a perfect example of comfort and functionality, with a modest neckline that flatters and maintains a nonchalant sophistication.
Nos conseils de style: Pair the Contrast Rib Tank with the Bengajean® 7/8th Skinny in black or tucked into the Embroidered Cotton skirt with flats or a low heel for a simple, discerning style.
6. Invest in a Matching Set
In Coco’s quest for functional elegance, she created the woman’s two-piece suit. This matching set is still one of the most iconic outfits of her career and remains a staple of
the brand today. Matching sets have made a serious comeback in the last few years for their effortless allure, modernising to meet a new generation of style.
Nos conseils de style: Tuck the Embroidered Cotton Blouse into the Embroidered Cotton Skirt for an effortlessly curated ensemble. Accessorise with statement earrings and flats et voilà!